Promotes engagement and loyalty Another notable advantage

 That, in turn, can be the first step in introducing users into the conversion funnel  It is not invasive Another of the great advantages of Branded Content is that it tries to attract in a natural way, making users want to get closer to your Costa Rica Mobile Number List brand. Many people today have blockers to avoid the saturation of ads on each page visited, so branded content, when it can be used in sponsored content, a thread on Twitter, a video in Instagram stories for example  is easier to be

seen and overlooked by users.

 We can say that it is less invasive content Favors brand positioning Brand content, by telling a story linked to it instead of simply repeating a slogan, makes the brand stay remembered in the minds of consumers with a positive association. In this way, the positioning of your brand increases and with this type of content stories are told, so the same message is not repeated over and over again and, although the latter seems to be the most effective in reality if a message cala, it will remain longer in the consumers mind Cause an emotional connection Good Branded Content has to be able to excite users, as

we said, that emotion will be directly associated with your business.

 Once the user delves into the story that has been shown to them, they want Bolivia Phone Number List more, they want to know more about the brand, more about the experience. This creates the beginning of a relationship that will extend over time e of Branded Content is that it provokes responses in users, who become involved with your brand at a much deeper level. This helps differentiate you from the competition, the image of your company is much clearer, so This increases engagement and loyalty, as well as customer purchase intention.

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