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When creating this type of content, what you have to look for is to understand what the user really needs in order to be able to give it to them. If you do it well, you will make your target audience fall in love with you forever Characteristics Tunisia Mobile Number List of Branded Content The main characteristics of Branded Content are the following . Use of storytelling Storytelling is a type of content that aims to tell a story to the user that is representative of the brand by combining content, context and tone, achieving a pleasant and entertaining story,
connecting with the user.
This story, like all stories, must have protagonists and a wellformed development Appeal to emotions It excites, always appeals to the emotions and feelings of the consumer. This does not attempt to use rational arguments to demonstrate why a brand is better than the competition. What it tries to do is connect with the public on a more intimate level. Do you remember the lottery ads you cried over every Christmas? Or the songs from the ONCE summer draw that stuck with you so much? Or the legendary he protagonists summer? These are just some examples of branded content Using emotions has always been a very effective
resource and Branded Content knows it well .
It is flexible and adaptable Another of the characteristics and advantages of Belgium Phone Number List Branded Content is that it can be presented in multiple formats, in addition to being able to adapt to various types of formats and channels. Since it is not closed content, it can be presented in various ways and can even be combined with each other so that the user completes the story as a game. In the same way., there are also many ways of dissemination