Them in order to maintain a good image for your business.

Create scenarios aimed at relaunching your old customers , by offering them content or a product likely to interest them (based on what they have already purchased or viewed) or even a discount voucher. Inactive prospects can represent an untapped opportunity , so it is interesting to reactivate them by offering them exclusive content . For example, you can schedule a scenario with follow-up emails, offering them content with special offers. Scenario 4: Cross-selling and up-selling When your customer has just completed a transaction, your CRM will give you indicators .

If you notice that the majority of customers

Who buy product A generally associate product Z with it, then cons cross-selling. A Cambodia WhatsApp Number Data scenario of this type will allow you to increase the value of your customer’s basket, by highlighting complementary products with the purchased product. If you don’t have enough data to determine this yet, then think about logical follow-up sales for your customers. There are several methods to implement your cross-selling strategy, such as using pop-ups for example. But a reliable technique for increasing the average basket value is emails received immediately after a purchase . Setting up this type of scenario for your B2B activity is a real plus for increasing your turnover.

At the same time, don’t forget to automate your

Up-sell strategy , which consists of selling an additional product or WS Phone Number service to a customer. The products or services offered must provide the user with additional benefits. Favor up-sell e-mailing scenarios for your most active customers. For example, for your customers’ “birthdays” (registrations, subscriptions), or when they reach the limit of their account, or if they have made at least two purchases in a year. Once you have determined your up-sell offer strategy, you will have to choose the most appropriate time to send it. Scenario 5: Post-sales follow-up and collection of testimonials After-sales follow-up is essential to maintain a lasting relationship with your customers. Use automation to send satisfaction surveys and testimonial requests automatically. Customer reviews are valuable