ALT for images, which send positive signals to search engines . Visual search therefore offers brands the opportunity to provide a more immersive customer experience, by targeting people who already intend to purchase or have at least an interest in the product in question. Trend 4: video marketing in force Video marketing is an increasingly…
It is the most viewed content on the This democratization can be explain by the development of technologies such as smartphones, tablets, computers, as well as the generalization of social networks and communications channels. Adults ag25 to 50 spend almost 80% of their time watching videos relat to services or products. As you will have…
This is the number of additional chances of reaching the 1st page of search engines if you have a video on your home page. Source This is the increase in traffic from video search engines Source: Video is shar more easily The video can be shar with a simple click, on social networks (Facebook, video…
purposes to generate new leads and create engagement with your prospects. There are many channels to share your video content: through your website, social networks such as Instagram, Facebook, Twitter, email, internally but also “live” during your events. And if you are still missing arguments for integrating visual content such as videos into your Inbound…
Site with video: 5 minutes Source: If a person retains 30% of what they see, they will then retain 70% of what they see and hear. T- SEO through video SEO or Search Engine Optimization is the natural referencing of your site. Working on it allows you to optimize your positioning in searches carried out…
So what are you waiting for to develop your video marketing? Digital 64 is a team of experts who will be at your disposal to support you in your projects. Video is a powerful tool us by our agency in the development of your business. Creating a video fits perfectly into the inbound Marketing and…
It is also with that I created my LinkedIn k . the app, go to the search bar and type” When you enter a keyword in the search bar, one of the suggested options that appears below matches what you are looking for, and clicking on it takes you to templates in the desired category….
Use a tool like to connect with prospects on LinkedIn and offer them a download of your new white f the questions that business leaders and marketers ask me the most is: when is the right time to launch your first advertising campaigns? When should you invest in Google Ads, Facebook Ads Ads , or…
Team to decide where each lead should be plac in your sales pipeline and what actions to take at any given time. Activity-based selling and KPIs will ensure that no le goes unnotic. This will also avoid wasting time on unqualifi prospects. More accurate forecasts Sales teams ne 360° visibility into every opportunity or lead,…
Why Pipedrive is my favorite CRM, especially for B2B/SaaS startups 5 And even this marketing flaw can be by connecting Pipedrive to an e-mailing tool like Mailchimp or Autopilot ). This will perhaps remain less well a t but very agile in my opinion. A little more detail on the features: 1. Easy to use…
Management, finance, marketing, recruitment, etc.) in their start-up and growth phase. After 5 years of existence, we have shared our experience and our advice in different areas: management, finance, marketing, recruitment, etc. (see below). Startup Playbook for founders & employees, written by toucan’s founders One of the parts (slide 33) gives specific advice on digital…
like Google Ads. Be careful of the race for volume though, as it becomes very difficult to reverse course. In my previous experiences, at , it had been very difficult to compensate for volume drops on Google Ads for example. Another example, at , a B2B marketplace, quickly launching paid acquisition campaigns quickly was a…
