Sales Prospecting for Beginners – A Complete Guide

Sales prospecting is all about searching the potential customers for your product or services to initiate business. In simple words, you find good-fit customers for your business. It is the act of identifying potential customers and generating appointments. The goal of the prospecting is to initiate interest and then convert this interest into a sales…

Social Media Management: What Is It And Why Do It?

Good social media management encompasses several steps, going beyond the act of publishing. Being active on social media has gone from being a differentiator to a necessity. Making sure that those who stand out most in the media are able to see and enjoy all the benefits of the tool. However, companies are increasingly creating…

Social Media Reactions Influence Rankings Google Confirms

The importance of social media reactions to the positioning of websites in searches has been officially confirmed. Thus, likes, shares and comments have a direct impact on the ranking of your website. Google’s announcements contain tips that can help you optimize your website for searches. Following Matt Cutts’ blog from Google, for example, should definitely…

Strategies To Enhance Social Networks

Social media has become one of the biggest brand recognition strategies today. Its interactive tools are essential for marketing campaigns, as they enable interaction between companies and consumers and also the engagement of potential customers with publications. Today, around 70% of Brazilians are connected to the internet. We are ranked second in the online population…