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The increase in visual search on the Interne

ALT for images, which send positive signals to search engines . Visual search therefore offers brands the opportunity to provide a more immersive customer experience, by targeting people who already intend to purchase or have at least an interest in the product in question. Trend 4: video marketing in force Video marketing is an increasingly powerful strategy, growing steadily since 2020. This trend is expect to strengthen in 2024, with an emphasis on live streams and user-generated content  refers to content created and shared by users themselves regarding a brand, product or service.

This is a form of free advertising for brands

Also offering an opportunity to obtain content that is different from that  Vietnam Telegram Number Data  by the brand itself, but requiring, however, rigorous monitoring. Video is an essential tool for establishing a closer connection with your customers. While integrating funny and fun elements into your videos, it is essential not to neglect the human aspect, thus bringing a touch of authenticity to your communication. Marketers are exploring these formats to create deeper connections with their audiences , beyond just showcasing products. Short, vertical formats , such as Instagram Stories , Real Stories , From smartphones to desktop computers to tablets, today we are all hyper-connected following the digitalization of our environment. Surpassing photos, video has become the preferred format of Internet users . More fun, easier to watch, this means of communication is to date the most pleasant to watch.

It is today a powerful tool us in many marketing

Strategies for leverage purposes to generate new leads and create WS Phone Number engagement with your prospects. There are many channels to share your video content: through your website, Youtube, social networks such as Instagram, Facebook, Twitter, email, internally but also “live” during your events. And if you are still missing arguments for integrating visual content such as videos into your Inbound marketing strategy , we explain in a few lines the importance of using them for the development of your business. 1- The boom in video marketing The video is currently booming! Visual Search Optimization is growing.

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