Identify which phase of Segmentation is essential for understanding the audiences you’re targeting and how to target them. In HubSpot, you can create your buyer personas , use lists, and nurture your contacts to further the segmentation process.
In addition to defining your buyer persona, you’ll be able to identify what phase of the lifecycle they’re in (opportunity, MQL, SQL, customer, etc.) and orient your marketing strategy according to each of their needs.
18. Custom reports
This HubSpot feature is very useful for quickly accessing important information about your business activity. You can create customized dashboards mobile phone number data updated by adding the most relevant reports . This tool is essential for visual and effective tracking.
19. ROI Report
Discover the profitability of your marketing efforts through the annual ROI report and reach your full potential.
20. Marketing contacts vs non marketing contacts
Pay only for relevant contacts. In HubSpot, you’ll need to add the customers you want to reach out to via email as marketing contacts, but you can this item is one of the most important also store “non-marketing contacts” in your database for free.
21. Automatically update customer information through forms
Through forms, you can collect highly relevant information from your customers. You can also create segmentation lists in HubSpot , so that all contacts who enter through a form are collected in a specific list.
22. SEO
SEO is a fundamental aspect if you want to optimize the traffic and reach of your content. HubSpot has several tools, such as pillar pages and botswana business directory topic cluster structure , exclusively to help you optimize your search rankings and track your progress.
23. Languages/international level
HubSpot is present in over 120 countries and therefore has a fairly extensive range of language options . This doesn’t mean HubSpot will automatically translate your content from one language to another, but you can set your content to a language so that notifications, messages, or support appear in that language . This feature can be very useful for companies with an international reach.
24. Scalability